Hi, I'm Temi.
(what I do; not who I am)
What I Do
I help businesses excel in their marketing efforts. I have seven years experience in various digital marketing and advertising roles (Account Manager, Digital Project Manager, Strategist, Digital Director) in agencies, brands and start-ups in EMEA and APAC. Currently, I work remotely for Mozilla, marketing to, and engaging consumers who want a free, open internet.
How I Do It
I excel in developing strategic cross-channel marketing strategies. To do this I use my skills in research and data analysis, strategy, and multi-platform media planning, to create marketing campaigns that acquire, engage, convert and retain users. As a marketer I ensure that my work is amplified and distributed using tactics in paid social, display, and e-mail — depending on the objective(s). Then, I optimise and measure to gather insights to replicate, turn customers into advocates and achieve business objectives.
Why I Do It
I’m passionate about providing real value and utility to customers and users. I spend a lot of time reading and thinking about the health of the internet, and the future of the open web. Because of this, I really enjoy working in businesses that have a customer-centric view, and have ethics at the heart of all their products. I enjoy using a varied marketing stack (and tools!) to achieve business goals.
Plus: for me, marketing allows me to work across organizations with talented people across industries — and sometimes across the world — and that is invaluable to my personal and my professional development.